[閒聊] 原神全球收入突破30億鎂 每半年多10億

https://sensortower.com/blog/genshin-impact-three-billion-revenue

Genshin Impact from miHoYo has surpassed $3 billion in global lifetime player spending across the App Store and Google Play since its official launch on September 28, 2020, Sensor Tower Store Intelligence data shows.

原神自2020/9/28正式全球開放以來
已在Google Play跟App Store累積超過30億美元營收

Following its worldwide release, the title took 171 days to generate its first $1 billion on mobile, not including spending through third-party Android stores. It then took an extra 195 days to accumulate a further $1 billion–resulting in the title picking up $2 billion in its first year alone. Genshin Impact crossed the $3 billion milestone 185 days later, meaning the game has averaged revenue of $1 billion every six months, making it one of the most successful mobile games of all time.

在最初的171天達到10億，之後又過195天到20億，再185天達成30億
可以說平均每六個月就多10億，讓它成為史上最成功的手機遊戲之一

Analyzing the title using Sensor Tower’s new Monetization fields, in Q1 2022 it ranked as the No. 1 revenue generating Gacha-based mobile title globally, above titles such as Lineage W from NCSOFT and Uma Musume: Pretty Derby from Cyberagent. Genshin Impact regularly implements significant updates, introducing new gameplay features, areas to explore and characters to obtain, resulting in large spikes in revenue on average every three weeks. Since its launch, the title has ranked as the No. 3 revenue
generating mobile title globally, behind Honor of Kings from Tencent at No. 1 and PUBG Mobile–localized as Game For Peace in China–also from Tencent, at No. 2.

http://i.imgur.com/HPlxmfT.jpg

自開服以來，原神成為全世界收入第三高的手遊
排在騰訊的王者榮耀及和平精英(PUBG M)之後

China ranks as the No. 1 revenue generating country since Genshin Impact’s global launch, generating $973.3 million to date, or 30.7 percent of global player spending, on iOS alone (Sensor Tower does not track spending on third-party Android stores, such as those found in China). Japan ranks No. 2 with 23.7 percent of lifetime revenue, while the United States ranks No. 3 with 19.7 percent. While the title can be considered a global success, Genshin Impact generates most of its revenue in Asia, which
accounts for close to 70 percent of total player spending to date.

中國是營收佔比最高的國家，佔了30.7%的玩家支出
而且這還不包括統計不到的中國安卓端商店營收

第二名是日本的23.7%，第三名美國19.7%

雖然原神被認為是一個全球性成功的遊戲，不過有將近70%的營收都來自亞洲

The App Store makes up the lion’s share of player spending, accounting for 65.7 percent of total revenue, thanks in large part due to revenue from iOS in China. Google Play, meanwhile, accounts for 34.3 percent of total player spending. Outside of China, the share of revenue is much closer, with the App Store accounting for 50.5 percent, while Google Play makes up 49.5 percent.

App Store佔了總營收的65.7%，Google Play則是34.3%
主要多虧於中國iOS端相當大的佔比

如果不算中國的話，兩邊是平分秋色的50.5%跟49.5%

Genshin Impact continues to be one of the world’s most lucrative mobile games, having consistently brought in $1 billion every six months on average. Players remain highly engaged, with average worldwide monthly active users in Q1 2022 up by approximately 44 percent year-over-year. Its success has been powered by miHoYo’s impressive live ops strategy, which has put the title well on track to hit the $4 billion landmark later this year.

原神持續成為世界最賺錢的手遊之一
玩家群保持著相當高的熱度，每月活躍用戶在今年Q1有著44%的成長幅度
或許今年下半年就能再衝擊40億

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